The eagerly awaited release of Google’s electronic bookstore is here at last! It will now be available in the US from a latest Google eBookstore which enables users to read and purchase e-books. Since the name is Google, you can certainly expect most of the great publishers as Penguin, Macmillan, Simon and Schuster, Hachette Book group and Harper Collins, to put their books on the stands.

With the brand name Google, this search giant brings to you much better offers than the regular eBookstore. To begin with, this great service provider depends on Cloud technology, where you can read any of your books with the help of any device which can give you an internet connection. Reading, and buying as well as storing e-Book is made possible in the cloud and accessing your e-Book collection would be just as simple as your messages in gmail or photos in Picasa with a password-protected Google account.

Google e-Books are compatible with Android phones, iPhone, iPad, iPod Touch and Web Browsers and many supported eReaders. Then Google has stated that free apps for Android and Apple devices can be obtained in addition to the full featured web reader. This permits readers to shop and read on the go. Also, users have a choice to either purchase the e-Books right from Google or from other private bookstores and retailers. Of course, these outlets must have a prior understanding with Google. Then Google assures you of enjoying the same benefits and usage rights, irrespective of where you purchase e-Books.

Right after the release of Google’s eBookstore, news is out that Amazon too is all ready to release a web-only version of its Kindle app, enabling its customers from its Kindle eBookstore to access books from web browsers. it also has ideas of offering free apps to its users not only on Kindle e-readers but also for iPhone, iPad, Blackberry, Android devices etc. e-Books at the Google new store cost approximately the same as the other stores, charging between $9.99 and $14.99. This just shows how prepared e-Books are for a high level technology boost.

Tough competition is bound to make e-Book reading better and easily accessible. A sincere reader would have no problem if he would not have to make choices regarding Google e-Books. You can browse and search through the biggest e-books collection in the world with more than 3 million titles to choose from. You have them on sale too! Let’s say best sellers like James Patterson’s Cross Fire; Jonathan Franzen’s Freedom, or evergreen classics like Gulliver Travels or Great Expectations, any title you just name it and you have it right there!

You have various devices that are adaptable t Google e-Books –everything from laptops to netbooks to tablets to smart phones reachable to the e-readers. You can search, purchase new books from any of their partners [private] as Powell’s Alibris and members of the American Booksellers Association and keep them all on the same shelf regardless of where you got them from.

Google Books have grown well and wide since they first established in 2004, and have successfully digitalized over 15 million books from more than 35,000 publishers more than 40 libraries in over 100 countries and more than 400 languages ever since! They have set out to direct competitors to Amazon’s Kindle Store and Apple’s iBookstore. Earlier, there were rumors that Google files were not readable on the Kindle. In fact they are readable but with a slight conversion!